a Las Vegas ai studio. we find where ai pays for itself in a service business, build it, and train the team to run it, without the consultancy theater.
most service businesses know some of their work could run better with ai. few have anyone to find that work, build the fix and make it stick. that is the job we do.
we work with Las Vegas service businesses, the kind that send a person to a job site and bill for it. property maintenance, field service, small medical, legal practice ops.
the work is ai automations, process improvement with ai, and ai integration and enablement. custom software only when it is the right answer.
vegas vertical started with a simple observation: most businesses know they need ai, but they don't have the team to build it. we do.
we are a lean studio in Las Vegas, run by the two founders. no account managers, no junior bench, no learning on your dollar. we ship our own software too: ShoWork, our flagship product, runs maintenance for real crews and property managers every day.
if your business runs on processes, we make those processes smarter. if your team is buried in busywork, we automate the busywork.
every project is led by senior engineers, not account managers.
we measure success in business outcomes, not lines of code.
working software in weeks. not decks, not wireframes. software.
we build on your infrastructure. you own everything we create.
two founders, both hands-on, both shipping every week. when you hire vegas vertical you get the people who write the code, not a sales rep promising the people who write the code.
co-founder · engineering & operations
pmp-certified, with 15+ years leading enterprise it and ai programs across commercial real estate, gaming, and financial services, including cloud migrations, systems integrations, and multi-site rollouts. builds ShoWork and runs vegas vertical's engineering and ai infrastructure end to end.
co-founder · product & go-to-market
print-on-demand pioneer: founding team at Teespring, co-inventor of the OvalJet digital textile printing platform, now ceo of Merchadise and co-founder of Tri-POD. owns commercial, go-to-market, and the operations playbooks that scale a product from launch to volume.
we use what works in production, not what's trending on hacker news this week. our stack is opinionated, proven, and chosen for long-term maintainability.
Next.js 15 · React 19 · Tailwind · TypeScript
Node 22 · Prisma · Postgres
Anthropic Claude · OpenAI · voice agents · speech-to-text
Google Cloud · Cloudflare · Docker · Proxmox · self-hosted observability
iOS and Android apps · push notifications · voice and photo capture
Twilio · Microsoft 365 · Resend · Sentry · custom APIs
ai without a workflow is a demo. we don't ship chatbots. we ship the entire workflow the chatbot lives inside: intake, dispatch, approval, audit trail.
the best models are the ones running in production. we run Anthropic Claude and OpenAI models in production and pick per job, on accuracy and cost. we re-evaluate every quarter as the field moves.
your data is leverage. don't lock it up. everything we build runs on your infrastructure with your ownership. no vendor lock-in, no data hostage situations, no surprise saas bills three years in.
speed is a feature. if we're not shipping working software inside the first three weeks, we've already failed. decks and wireframes don't pay back.
tell us what you're trying to solve. we'll tell you exactly how we'd build it, and what it'll cost. no fluff, no 47-slide decks.
or reach us directly. hello@vegasvertical.com · +1 (702) 887-1587. replies come from federico or alex, within 48 hours.